
Senior Specialist Product Marketing
Tommy Hilfiger
Amsterdam
1 week ago
Senior Specialist Product Marketing
Tommy Hilfiger seeks a Senior Specialist Product Marketing to shape global product marketing strategies, storytelling, and commercial performance. The role requires 3-5 years of experience in apparel or lifestyle marketing, strong collaboration skills, and a hands-on mindset. Based in Amsterdam.
On-site
Full-time
Entry Level
Digital Marketing
Brand Positioning
Salary
Not specified
Core Qualifications
Technical (Must-have)
Digital MarketingBrand PositioningGo-to-Market StrategyProduct StorytellingE-commerce
Soft Skills
Critical ThinkingCreativityCommunicationProactiveSolution-orientedProject CoordinationOrganizationalCollaboration
Key Responsibilities
- Support development and execution of global product marketing strategies.
- Contribute to seasonal product storytelling, positioning, and go-to-market plans.
- Work closely with Creative, Merchandising, Retail, and Regional Marketing teams.
- Translate strategic direction into product marketing assets.
- Coordinate and deliver global product marketing initiatives across seasons.
- Support campaign tracking and performance reviews.
- Act as key point of contact for Division or Business Unit stakeholders.
- Contribute to evolution of product marketing standards and processes.
- Collaborate with Sample Coordinator for product availability.
- Prepare and maintain documentation throughout project lifecycles.
Senior SpecialistProduct MarketingTommy HilfigerApparelFashionAmsterdamFull-timeOn-siteMarketingBrand Storytelling