
Senior Specialist - Global Social Media
Tommy Hilfiger
Senior Specialist - Global Social Media
Senior Specialist - Global Social Media role at Tommy Hilfiger in Amsterdam, responsible for executing high-impact social media activations for sponsorships and partner-driven campaigns. Requires 8+ years of social media experience in brand, sponsorship, or partnership activations, preferably in fashion, lifestyle, or sports. The role involves managing global campaigns, cross-regional execution, and collaboration with internal teams and external partners.
Senior Specialist - Global Social Media
Senior Specialist - Global Social Media role at Tommy Hilfiger in Amsterdam, responsible for executing high-impact social media activations for sponsorships and partner-driven campaigns. Requires 8+ years of social media experience in brand, sponsorship, or partnership activations, preferably in fashion, lifestyle, or sports. The role involves managing global campaigns, cross-regional execution, and collaboration with internal teams and external partners.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Key Responsibilities
- Execute Global social media strategy for all current and new sponsorships, ensuring excellence, consistency and platform-optimized delivery.
- Lead day-to-day execution of Global social content for sponsorships, including events, races/games, collections, shoots and fan activations.
- Collaborate cross-functionally with marketing, PR, CRM, e-commerce and external agencies to produce content aligned with sponsorship objectives.
- Partner with regional teams across Europe, APAC, and the Americas to align on content guidelines, briefings, usage rights, approvals, and platform-specific adaptations.
- Contribute creative ideas, develop briefs, and support on-site and on-set production as needed.
- Manage creator and talent content activations, collaborating with influencer teams and external partners to ensure brand consistency and high engagement.
- Edit and coordinate social assets, including video cutting, cropping, template creation and content adaptation across channels.
- Manage timelines, priorities, and deliverables across multiple sponsorship projects simultaneously.
- Oversee social rollout, calendar management and approvals for sponsorship activations across all Global social channels.
- Support Coordinators with publishing guidance as needed to maintain quality, consistency and platform best practices.
- Track performance, report on results and provide insights to inform future sponsorship activations.
- Stay current on social media trends, platform updates and best practices to proactively suggest optimizations.