Amsterdam
2 weeks ago

Senior Manager, Social Media Art Direction
Tommy Hilfiger
Amsterdam
2 weeks ago
Senior Manager, Social Media Art Direction
Tommy Hilfiger seeks a Senior Manager, Social Media Art Direction to lead social-first creative direction for global campaigns, sponsorships, and cultural moments. The role requires 8+ years of social media content creation experience and expertise in visual storytelling. Based in Amsterdam with a hybrid work model.
HybridFull-timeSeniorFigmaAdobe Suite
Senior Manager, Social Media Art Direction
Tommy Hilfiger seeks a Senior Manager, Social Media Art Direction to lead social-first creative direction for global campaigns, sponsorships, and cultural moments. The role requires 8+ years of social media content creation experience and expertise in visual storytelling. Based in Amsterdam with a hybrid work model.
HybridFull-timeSeniorFigma
Salary
Not specified
Core Qualifications
Technical (Must-have)
FigmaAdobe SuiteAsanaMicrosoft OfficeVisual storytellingCreative directionPost-productionContent strategyProject management
Soft Skills
MentorshipProblem-solvingInterpersonal skillsAbility to inspireCollaborationAdaptability
Key Responsibilities
- Develop and maintain creative concepting and content development for all global social platforms (Instagram, TikTok, YouTube, Facebook, X) for campaigns, sponsorships, cultural moments, creator partnerships, and events.
- Translate brand and social creative guidance into clear, actionable direction for external partners, agencies, and sponsored teams.
- Partner closely with Social Media strategy team to develop creative direction, visual guidance, and briefs aligned with project objectives and platform needs.
- Oversee social creative development from pre-production through post, including treatments, briefs, on-set guidance, post-production direction, content editing, copy alignment, and asset QA.
- Manage relationships with external agencies, freelance creators, videographers, photographers, and editors; provide creative briefing and oversight.
- Provide on-set social creative support and content capture at events, games, and cultural moments, identifying social-first opportunities in real time.
- Guide Global Social Media team in post-production best practices and asset optimization, enabling basic editing tasks.
- Develop and lead training sessions and workshops to upskill the Global Social Media team on creative standards and emerging platform best practices.
- Navigate fast-paced, high-visibility projects, balancing brand ambition with partner limitations and timelines.
- Present creative direction, concepts, and rationale to internal stakeholders and external partners as needed.
- Stay current on sports, culture, and social media trends, proactively applying insights to sponsorship, event, and campaign creative development.
Social MediaArt DirectionCreative DirectionTommy HilfigerFashionMarketingAmsterdamHybridSenior Manager