1 week ago

Global Strategic Marketing Director – Dairy

Solenis

Utrecht

1 week ago

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Join Solenis as Global Strategic Marketing Director for the Dairy sector, a high-impact leadership role shaping global strategy and driving innovation. You will report to the VP Global Strategic Marketing, collaborate with senior stakeholders, and lead market strategies for sustainable growth. Requires ~10 years of strategic marketing experience in B2B industrial environments.

HybridFull-timeDirectorStrategic MarketingProduct Management

Global Strategic Marketing Director – Dairy

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HybridFull-timeDirectorStrategic Marketing

Salary

Not specified

Work Location

Utrecht, Utrecht, Netherlands, NL

Work Model

Hybrid

Experience Required

10 years

Employment Type

Full-time

Experience Level

Approximately 10 years of experience in strategic marketing, product management, innovation or business development within a B2B industrial environment.

Core Qualifications

Technical (Must-have)

Strategic MarketingProduct ManagementInnovationBusiness DevelopmentMarket SegmentationPortfolio PositioningValue Proposition DevelopmentMarket IntelligenceCompetitive AnalysisM&A StrategyProject ManagementCommercial AcumenAnalytical SkillsStrategic ThinkingLeadership

Soft Skills

CommunicationCollaborationCustomer-focused MindsetInfluencingOrganizational Skills

Preferred Qualifications

Technical (Nice-to-have)

European Languages

Key Responsibilities

•Develop and execute the global strategic marketing roadmap for the Dairy sector in alignment with overall business objectives.
•Identify market trends, customer needs via VOC and/or Blueprinting and emerging opportunities to support long-term profitable growth.
•Lead market segmentation, portfolio positioning and value proposition development across global and regional markets.
•Partner with commercial (including Global Dairy Account Directors) R&D and regional leadership teams to successfully translate strategy into execution.
•Drive innovation initiatives, product development priorities and successful product launches throughout the product lifecycle.
•Support strategic business development initiatives including M&A strategy, including adjacent market expansion and growth opportunities.
•Gather and leverage market intelligence to indicate the SAM, market size and market segmentation, customer insights and competitive analysis to support data-driven decision making.
•Lead cross-functional strategic projects while influencing senior stakeholders across the global organization.
•Contribute to business planning by supporting strategic priorities and identifying opportunities to strengthen Solenis’ position within the Dairy sector.

MarketingDirectorDairyGlobalStrategicB2BIndustrialLeadershipHybridFull-time

Core Qualifications

Technical (Must-have)

Soft Skills

CommunicationCollaborationCustomer-focused MindsetInfluencingOrganizational Skills

Key Responsibilities

•Develop and execute the global strategic marketing roadmap for the Dairy sector in alignment with overall business objectives.

•Identify market trends, customer needs via VOC and/or Blueprinting and emerging opportunities to support long-term profitable growth.

•Lead market segmentation, portfolio positioning and value proposition development across global and regional markets.

•Partner with commercial (including Global Dairy Account Directors) R&D and regional leadership teams to successfully translate strategy into execution.

•Drive innovation initiatives, product development priorities and successful product launches throughout the product lifecycle.

•Support strategic business development initiatives including M&A strategy, including adjacent market expansion and growth opportunities.

•Gather and leverage market intelligence to indicate the SAM, market size and market segmentation, customer insights and competitive analysis to support data-driven decision making.

•Lead cross-functional strategic projects while influencing senior stakeholders across the global organization.

•Contribute to business planning by supporting strategic priorities and identifying opportunities to strengthen Solenis’ position within the Dairy sector.