Amsterdam
6 days ago

Performance Marketing Manager
Sitly
Amsterdam
6 days ago
Performance Marketing Manager
Sitly seeks a Performance Marketing Manager to scale user acquisition across Spain, Brazil, and Italy. The role involves managing Google Ads, Meta campaigns, and AI-driven experimentation. Candidates need 2+ years of paid search/social experience and must be located in the Netherlands.
AIHybridFull-timeMid LevelGoogle AdsMeta Ads Manager
Performance Marketing Manager
Sitly seeks a Performance Marketing Manager to scale user acquisition across Spain, Brazil, and Italy. The role involves managing Google Ads, Meta campaigns, and AI-driven experimentation. Candidates need 2+ years of paid search/social experience and must be located in the Netherlands.
AIHybridFull-timeMid LevelGoogle Ads
Salary
Not specified
Core Qualifications
Technical (Must-have)
Google AdsMeta Ads ManagerGoogle AnalyticsExcelCanvaCapCutA/B TestingBudget ManagementCPAROASAI ToolsClaude CodeScriptingDashboards
Soft Skills
CommunicationAnalyticalDetail-OrientedPerformance-FocusedSelf-MotivatedHumilityCollaborationAdaptability
Preferred Qualifications
Technical (Nice-to-have)
TikTok AdsPinterestSupermetricsLooker StudioBI DashboardsApp CampaignsApple Search AdsDutchSpanishItalianPortugueseFrenchGerman
Key Responsibilities
- Own campaign budgets across markets to ensure monthly spend aligns with targets while maintaining CPA and ROAS goals.
- Manage, analyze, and optimize campaigns across paid search and paid social (e.g., Google, Meta, TikTok).
- Use AI tools as a daily multiplier: writing automation scripts, creating tools for creative iteration, developing dashboards, and building new workflows.
- Collaborate with Creative Coordinator to test and iterate on social ad creatives; edit and optimize creatives using CapCut & Canva.
- Design and run A/B tests across ad creatives, bidding strategies, and audience segments; work with Website Manager on paid landing page tests.
- Analyze campaign performance via Google Analytics and internal dashboards; translate data into actionable insights.
- Stay on top of industry and platform trends, competitor movements, and algorithm changes to identify growth opportunities.
Performance MarketingPaid SearchPaid SocialGoogle AdsMeta AdsAI toolsHybridAmsterdamSitly