VP Brand & Marketing
Loop Earplugs
VP Brand & Marketing
Loop is seeking an Executive VP Brand & Marketing to lead its shift from performance-led to brand-led growth. The role reports to the CEO, owns brand and marketing strategy, and leads four teams. Requires proven experience building a brand engine at scale, operating at executive level, and using AI-first ways of working. Based in Europe with in-office presence in Antwerp or Amsterdam at least 50% of the time.
VP Brand & Marketing
Loop is seeking an Executive VP Brand & Marketing to lead its shift from performance-led to brand-led growth. The role reports to the CEO, owns brand and marketing strategy, and leads four teams. Requires proven experience building a brand engine at scale, operating at executive level, and using AI-first ways of working. Based in Europe with in-office presence in Antwerp or Amsterdam at least 50% of the time.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Key Responsibilities
- Own Loop's brand and marketing strategy and the investment plan behind the shift to brand-led growth
- Build the brand marketing capability that earns attention through partnerships and KOLs, PR, organic social, community, and offline brand moments
- Strengthen Loop's Tech x Lifestyle position with every move
- Make product marketing the engine of an expanding, multi-category portfolio across channels, regions, pricing, promotion, and launches
- Shape an AI-first marketing organization built around small teams, clear owners, a high bar, and fast learning
- Lead Product Marketing, Brand Marketing, Strategic & Consumer Insights, and Studio
- Make brand and performance reinforce each other through shared data, mutual respect, and a connected plan
- Contribute to company strategy, executive decision-making, and the development of high-performing, engaged teams