Hilversum
6 days ago
Marketing Manager
IFF
Hilversum
6 days ago
Marketing Manager
IFF is seeking a Marketing Manager to shape customer experiences and drive growth across the Nordic food and beverage market. The role is based in Hilversum, Netherlands (hybrid) and requires strong knowledge of the Nordic market, 5-7 years of marketing experience, and fluency in English and at least one Nordic language.
HybridFull-timeMid LevelMintelEuromonitor
Marketing Manager
IFF is seeking a Marketing Manager to shape customer experiences and drive growth across the Nordic food and beverage market. The role is based in Hilversum, Netherlands (hybrid) and requires strong knowledge of the Nordic market, 5-7 years of marketing experience, and fluency in English and at least one Nordic language.
HybridFull-timeMid LevelMintel
Salary
Not specified
Core Qualifications
Technical (Must-have)
MintelEuromonitorAI PaletteNielsenMarket IntelligenceTrend AnalysisCategory ManagementConsumer ResearchStakeholder ManagementNetworkingMarketing Content DevelopmentB2B MarketingCustomer Experience Marketing
Soft Skills
Analytical SkillsCollaborationInfluencingCommunicationCreativity
Preferred Qualifications
Technical (Nice-to-have)
Graphic DesignNew Product DevelopmentInnovation Commercialization
Key Responsibilities
- Analyze food and beverage category trends using tools such as Mintel, Euromonitor, AI Palette, Nielsen, and other insight platforms.
- Monitor new product launches and evolving consumer trends across the Nordic region to identify growth opportunities.
- Connect market dynamics and consumer behavior with IFF's commercial strategy to uncover and develop business opportunities.
- Create and execute local marketing initiatives aligned with regional growth objectives across categories, markets, and channels.
- Translate market insights into compelling customer-facing content that supports customer acquisition, growth, and retention.
- Partner closely with the Nordic commercial team to understand customer priorities and co-create impactful growth strategies.
- Support customer innovation projects by applying consumer insights, market trends, and category knowledge to relevant concepts.
- Lead customer engagement activities, including presentations, marketing collateral, events, and premium brand experiences.
- Travel across the Nordic region to build relationships, deliver customer presentations, and strengthen market presence.
Marketing ManagerFood and BeverageNordic MarketB2BHybridCustomer ExperienceMarket IntelligenceIFF