Senior Paid Social Consultant
DEPT®
Senior Paid Social Consultant
DEPT® is seeking a Senior Paid Social Consultant to join its Creative & Media team in Rotterdam or Amsterdam. The role involves developing, optimizing, and analyzing paid social campaigns across platforms like Meta, TikTok, and LinkedIn, with a focus on performance and client satisfaction. Candidates need at least 3 years of hands-on paid social experience, strong analytical skills, and proficiency in Dutch.
Senior Paid Social Consultant
DEPT® is seeking a Senior Paid Social Consultant to join its Creative & Media team in Rotterdam or Amsterdam. The role involves developing, optimizing, and analyzing paid social campaigns across platforms like Meta, TikTok, and LinkedIn, with a focus on performance and client satisfaction. Candidates need at least 3 years of hands-on paid social experience, strong analytical skills, and proficiency in Dutch.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Key Responsibilities
- Development, set-up and optimization of paid social campaigns across platforms like Meta, TikTok and LinkedIn
- Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
- Designing and running A/B tests to compare different ad variations, targeting strategies, or landing pages for performance optimization
- Regularly monitoring performance metrics and optimising campaigns, ensuring goals & KPIs alignment and client satisfaction
- Allocating and managing budgets for paid social campaigns to achieve optimal results, preparation of Paid Social forecasts and media plans
- Identifying and defining target audiences for effective ad targeting
- Collaborating with design teams to create compelling visuals or videos for ad campaigns
- Implementing and configuring conversion tracking mechanisms together with our data teams, such as pixels or tags, to measure campaign success