Brand Manager - Hereditary angioedema
CSL
Brand Manager - Hereditary angioedema
Brand Manager for HAE portfolio, reporting to Head of Marketing BeNeLux, based in Breda or Mechelen. Lead strategic plans and marketing campaigns, collaborate cross-functionally. Requires 5+ years healthcare commercial experience, digital marketing knowledge, fluency in Dutch, French, and English.
HybridFull-timeMid LevelDigital MarketingMultichannel Marketing
Brand Manager - Hereditary angioedema
Brand Manager for HAE portfolio, reporting to Head of Marketing BeNeLux, based in Breda or Mechelen. Lead strategic plans and marketing campaigns, collaborate cross-functionally. Requires 5+ years healthcare commercial experience, digital marketing knowledge, fluency in Dutch, French, and English.
HybridFull-timeMid LevelDigital Marketing
Salary
Not specified
Core Qualifications
Technical (Must-have)
Digital marketingMultichannel marketingMarket analysis
Soft Skills
Strategic planningCross-functional collaborationStakeholder managementLeadershipCustomer orientationInnovationOperational excellence
Key Responsibilities
- Lead development and execution of strategic plans in collaboration with business team
- Develop and execute marketing campaigns to achieve commercial success
- Develop digital multichannel marketing strategy
- Seek new business opportunities and optimize partnerships with GPOs
- Monitor and report on effectiveness of marketing activities and promotional budget
- Prepare local vision on short- and mid-term strategy and tactical implementation
- Inspire and motivate internal stakeholders, especially KAMs
- Anticipate and manage market changes through analysis
- Develop preferred partnerships with key opinion leaders, nurses, and patient organizations
- Take accountability for accurate rolling forecast
- Follow-up of revenue and promotional expenses
- Prepare positioning and strategy for price and reimbursement
Brand ManagerHAEHereditary angioedemaPharmaceuticalMarketingHybridNetherlandsBelgiumBenelux