5 days ago

Director Partner Marketing & Events

Booking.com

Amsterdam

5 days ago

Apply

Booking.com is seeking a Director of Partner Marketing & Events to lead the global strategy for engaging and inspiring its partner ecosystem. This senior leadership role involves defining the strategic direction, operating model, and flagship events for partner-facing marketing, working closely with brand and commercial teams. The ideal candidate has 8-12+ years of senior marketing leadership experience, strong strategic and commercial judgment, and a track record of building partner ecosystems at scale.

HybridFull-timeDirectorMarketingBrand Strategy

Director Partner Marketing & Events

Apply

HybridFull-timeDirectorMarketing

Salary

Not specified

Work Location

Amsterdam, North Holland, Netherlands, NL

Work Model

Hybrid

Experience Required

12 years

Employment Type

Full-time

Experience Level

Director

Core Qualifications

Technical (Must-have)

MarketingBrand StrategyPartner MarketingEvent ManagementStrategic PlanningStakeholder ManagementLeadershipCommercial StrategyContent StrategyVendor ManagementBudget ManagementCross-functional CollaborationExecutive Communication

Soft Skills

CommunicationLeadershipInfluenceJudgmentEmpowermentAccountabilityCollaborationInclusion

Key Responsibilities

•Set and direct the global Partner Marketing & Events strategy and annual roadmap across partner-facing content, acquisition and experiences, aligned with Booking.com’s brand strategy and commercial growth goals.
•Partner with the Global Head of Brand, Business Unit leaders, Commercial teams and Marketing colleagues to prioritise investments, define trade-offs and translate business needs into a focused, high-impact agenda.
•Design and govern the operating model, strategic principles and shared standards for global partner engagement programmes and flagship events, creating a unified partner experience at scale.
•Lead the development and delivery of major partner-facing programmes and events, ensuring they are strategically grounded, brand-right and delivered to a consistently high standard.
•Build long-term partner relevance, loyalty and advocacy by using insight, audience understanding and commercial objectives to shape engaging partner experiences.
•Establish clear planning, decision-making, measurement and communication rhythms that enable effective global collaboration and continuous improvement.
•Influence senior stakeholders across Business Units, Brand, Commercial and Marketing through strong executive communication, sound judgment and a clear partner value proposition.
•Lead, coach and develop a globally minded, multidisciplinary organisation of 5 direct reports and 30+ indirect team members, fostering clarity, ownership, inclusion and high standards of execution.
•Build strong relationships with external partners and vendors to ensure high-quality delivery and maximise the impact of partner marketing investment.

MarketingEventsPartnershipsBrandLeadershipDirectorGlobalE-commerceTravelHybrid

Core Qualifications

Technical (Must-have)

Soft Skills

CommunicationLeadershipInfluenceJudgmentEmpowermentAccountabilityCollaborationInclusion

Key Responsibilities

•Set and direct the global Partner Marketing & Events strategy and annual roadmap across partner-facing content, acquisition and experiences, aligned with Booking.com’s brand strategy and commercial growth goals.

•Partner with the Global Head of Brand, Business Unit leaders, Commercial teams and Marketing colleagues to prioritise investments, define trade-offs and translate business needs into a focused, high-impact agenda.

•Design and govern the operating model, strategic principles and shared standards for global partner engagement programmes and flagship events, creating a unified partner experience at scale.

•Lead the development and delivery of major partner-facing programmes and events, ensuring they are strategically grounded, brand-right and delivered to a consistently high standard.

•Build long-term partner relevance, loyalty and advocacy by using insight, audience understanding and commercial objectives to shape engaging partner experiences.

•Establish clear planning, decision-making, measurement and communication rhythms that enable effective global collaboration and continuous improvement.

•Influence senior stakeholders across Business Units, Brand, Commercial and Marketing through strong executive communication, sound judgment and a clear partner value proposition.

•Lead, coach and develop a globally minded, multidisciplinary organisation of 5 direct reports and 30+ indirect team members, fostering clarity, ownership, inclusion and high standards of execution.

•Build strong relationships with external partners and vendors to ensure high-quality delivery and maximise the impact of partner marketing investment.