
Head of CRM & Marketing Cloud
Ayvens
Head of CRM & Marketing Cloud
Ayvens seeks a Head of CRM & Marketing Cloud to lead strategic direction and operational execution of CRM (Salesforce) and marketing cloud initiatives. This role oversees integration post-merger, manages a diverse team, and drives innovation in marketing technology. Requires 8+ years software engineering experience, strong leadership skills, and expertise in Salesforce.
Head of CRM & Marketing Cloud
Ayvens seeks a Head of CRM & Marketing Cloud to lead strategic direction and operational execution of CRM (Salesforce) and marketing cloud initiatives. This role oversees integration post-merger, manages a diverse team, and drives innovation in marketing technology. Requires 8+ years software engineering experience, strong leadership skills, and expertise in Salesforce.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Key Responsibilities
- Provide strategic guidance and technical expertise to the CRM and marketing cloud team.
- Lead integration efforts of ALD Automotive and LeasePlan’s CRM and marketing systems.
- Manage full software development lifecycle for CRM and marketing cloud solutions.
- Cultivate deep understanding of business processes to drive technological innovation.
- Collaborate with product and architecture teams to align processes and solutions.
- Lead and mentor a high-performing team of engineers and developers.
- Evaluate and manage relationships with third-party vendors.
- Enforce quality assurance practices and conduct code reviews.
- Identify and mitigate risks associated with software development.
- Work cross-functionally with business stakeholders and technical teams.