
Organic Social Media Manager
Alan
Organic Social Media Manager
Alan is hiring an Organic Social Media Manager to define and execute its organic social strategy internationally, with a focus on France. The role involves building an AI-powered content production system, driving the online conversation about health, and growing engaged communities across platforms. Requires native French, fluent English, and expertise in social strategy, content production, and data analytics.
Organic Social Media Manager
Alan is hiring an Organic Social Media Manager to define and execute its organic social strategy internationally, with a focus on France. The role involves building an AI-powered content production system, driving the online conversation about health, and growing engaged communities across platforms. Requires native French, fluent English, and expertise in social strategy, content production, and data analytics.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Preferred Qualifications
Technical (Nice-to-have)
Key Responsibilities
- Define Alan's unique voice on social media
- Drive the online conversation about health
- Build AI-powered production system for scalable content production
- Grow engaged communities across platforms
- Execute social media strategy in France
- Define Alan's social voice, creative direction, and platform-specific frameworks
- Drive coordination with Brand, Product Marketing, and Growth
- Bridge organic and paid efforts on Meta and YouTube
- Align with each country team on editorial pillars and platform priorities
- Set measurement framework: follower composition, UTM tracking, brand awareness surveys, social listening
- Own and execute France organic social strategy end-to-end
- Design and implement agentic content workflow using AI tools
- Create scalable system for subject-matter experts to feed raw inputs
- Define and operate distribution logic: publishing cadence, formatting, timing, scheduling
- Set up and own measurement framework
- Share regular performance reviews cross-functionally
- Define KPIs connecting social activity to business outcomes
- Use data to make autonomous editorial decisions