Senior Analyst or Associate Manager, Marketing Strategy (Bangkok Based, relocation provided)
Agoda
Senior Analyst or Associate Manager, Marketing Strategy (Bangkok Based, relocation provided)
Agoda, part of Booking Holdings, seeks a Senior Analyst or Associate Manager for Marketing Strategy in Bangkok (relocation provided). The role involves data-driven marketing optimization, experimentation, and modeling. Requires 2+ years experience in data analysis, quantitative degree, and skills in SQL, Python, or R.
Senior Analyst or Associate Manager, Marketing Strategy (Bangkok Based, relocation provided)
Agoda, part of Booking Holdings, seeks a Senior Analyst or Associate Manager for Marketing Strategy in Bangkok (relocation provided). The role involves data-driven marketing optimization, experimentation, and modeling. Requires 2+ years experience in data analysis, quantitative degree, and skills in SQL, Python, or R.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Key Responsibilities
- Experiment with ads/campaign structures and bidding & pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines
- Adapt to new product features and roll out changes from successful tests
- Analyze vast amounts of data generated by experiments
- Develop predictive models using data science techniques
- Liaise with product teams on implementation roadmap
- Build dashboards to track performance
- Derive insights, understand growth levers and communicate recommendations via presentations to stakeholders