Marketing, Brand & Partnerships Manager
JLL
Lidcombe
1 week ago
Marketing, Brand & Partnerships Manager
Marketing, Brand & Partnerships Manager role at JLL in Lidcombe, Australia, focusing on retail marketing and income generation. Requires 5+ years of experience in retail or shopping centre marketing with strong commercial and negotiation skills. Responsibilities include developing marketing strategies, driving revenue through leasing and partnerships, and managing budgets.
On-site
Full-time
Senior
Retail Marketing
Shopping Centre Marketing
Salary
Not specified
Core Qualifications
Technical (Must-have)
retail marketingshopping centre marketingcommercial property marketingspecialty mall leasingcasual mall leasingincome generationcommercial acumennegotiationbudget managementROI
Soft Skills
stakeholder managementrelationship-buildingcommunicationautonomyrevenue-focused
Key Responsibilities
- Develop and implement the annual marketing plan aligned to asset objectives and budget
- Manage marketing budget to deliver maximum ROI and measurable performance outcomes
- Actively drive specialty mall leasing (SML) and Third Line Revenue (TLD) income in collaboration with leasing teams
- Identify and secure short-term retailers, pop-ups, kiosks, and experiential activations
- Negotiate commercial terms for casual mall leasing opportunities
- Develop strategic partnerships with local businesses, community organisations, and national brands
- Build strong relationships with retailers to support trade and campaign participation
- Lead community engagement initiatives to strengthen the Centre’s local positioning
- Prepare and manage annual marketing income and expenditure budgets
MarketingBrandPartnershipsReal EstateBusiness DevelopmentSalesRetailShopping CentreCommercial PropertyFull-time