Senior Manager - Business Marketing

Commonwealth Bank

Sydney

2 days ago

Sydney

2 days ago

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Senior Manager - Business Marketing

Senior Manager, Business Segment Marketing role leading B2B marketing for Global Markets and Economics, Research at CommBank. Requires strong strategic marketing leadership in complex institutional environments, delivering thought leadership, events, and partnerships.

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Hybrid

Full-time

Senior

B2B Marketing

Thought Leadership

Salary

Not specified

Work Location

Sydney, New South Wales, Australia, AU

Work Model

Hybrid

Employment Type

Full-time

Experience Level

Senior

Core Qualifications

Technical (Must-have)

B2B marketingthought leadershipmarket researchclient engagement toolsmarketing platforms

Soft Skills

strategic thinkingprioritisationstakeholder managementinfluencecommercial acumencollaborationcommunicationleadershipcreativity

Key Responsibilities

•Lead end-to-end marketing portfolio for Global Markets, Economics and Research
•Shape and deliver thought leadership and insights-led campaigns
•Lead strategy and delivery of flagship conferences, signature events, forums
•Develop and manage strategic partnerships and sponsorship-led programs
•Collaborate across Brand, Content, Product Marketing, Events and Media teams
•Identify opportunities through data, client insight, market research and analytics
•Leverage marketing platforms and client engagement tools
•Lead delivery through influence across cross-functional teams
•Build strong senior stakeholder relationships
•Establish robust reporting and evaluation
•Champion disciplined ways of working, strong risk culture
•Manage agency and partner relationships
•Manage spend within agreed budgets
•Contribute to high-performing, collaborative team culture

Senior ManagerBusiness MarketingB2B marketingfinancial servicesthought leadershipeventspartnershipsstrategic marketingCommBankHybrid

Key Responsibilities

•Lead end-to-end marketing portfolio for Global Markets, Economics and Research

•Shape and deliver thought leadership and insights-led campaigns

•Lead strategy and delivery of flagship conferences, signature events, forums

•Develop and manage strategic partnerships and sponsorship-led programs

•Collaborate across Brand, Content, Product Marketing, Events and Media teams

•Identify opportunities through data, client insight, market research and analytics

•Leverage marketing platforms and client engagement tools

•Lead delivery through influence across cross-functional teams

•Build strong senior stakeholder relationships

•Establish robust reporting and evaluation

•Champion disciplined ways of working, strong risk culture

•Manage agency and partner relationships

•Manage spend within agreed budgets

•Contribute to high-performing, collaborative team culture