Programmatic Ads Specialist

Ayvens

Amsterdam

1 week ago

Amsterdam

1 week ago

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Programmatic Ads Specialist

Ayvens seeks a Senior Programmatic Ads Specialist to lead programmatic media buying for key markets. The role involves planning, executing, and optimizing display and video campaigns across DV360, Google Ads, and YouTube, requiring 4-6+ years of hands-on experience and strong analytical skills.

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On-site

Full-time

Senior

DV360

Google Ads

Salary

Not specified

Work Location

Amsterdam, North Holland, Netherlands, NL

Work Model

On-site

Experience Required

6 years

Employment Type

Full-time

Experience Level

Not Applicable

Core Qualifications

Technical (Must-have)

DV360Google AdsCampaign Manager 360YouTube AdsDisplayProgrammatic AdsPaid SocialGoogle AnalyticsPowerBIAgile

Soft Skills

communicationanalyticalorganizationaltime-managementproblem-solvingself-motivatedteam collaborationattention to detailmultitasking

Preferred Qualifications

Technical (Nice-to-have)

Meta Ads ManagerLinkedIn Campaign ManagerTikTok AdsChannableDoubleclick StudioFloodlightGA4

Key Responsibilities

•Plan, execute & manage Display Media Campaigns in the Programmatic Environment
•Lead full-funnel programmatic campaign execution across Display, YouTube, DV360 and Google Ads
•Plan, build, and optimize campaigns aligned with performance KPIs such as reach, engagement, conversions, CPL and CPA
•Serve as the internal subject matter expert for Google Display & Video 360 (DV360) and YouTube ad buying
•Oversee daily performance monitoring and in-platform optimizations including audience segmentation, bidding strategies, creative A/B testing, and budget allocation
•Develop and present strategic media plans, post-campaign analysis, and actionable insights to internal stakeholders and clients
•Collaborate with Campaign Coordinators, Social Media team, designers and Paid Search to deliver operational excellence
•Collaborate with analytics and data teams to define attribution models and ensure accurate performance tracking (Floodlight, GA4, pixel management, etc.)
•Work closely with creative and content teams to ensure assets are tailored for each platform and placement
•Mentor junior team members and contribute to the development of scalable programmatic processes

Programmatic AdsDisplayVideoDV360Google AdsYouTube AdsPaid MediaSeniorAmsterdamFinancial Services

Key Responsibilities

•Plan, execute & manage Display Media Campaigns in the Programmatic Environment

•Lead full-funnel programmatic campaign execution across Display, YouTube, DV360 and Google Ads

•Plan, build, and optimize campaigns aligned with performance KPIs such as reach, engagement, conversions, CPL and CPA

•Serve as the internal subject matter expert for Google Display & Video 360 (DV360) and YouTube ad buying

•Oversee daily performance monitoring and in-platform optimizations including audience segmentation, bidding strategies, creative A/B testing, and budget allocation

•Develop and present strategic media plans, post-campaign analysis, and actionable insights to internal stakeholders and clients

•Collaborate with Campaign Coordinators, Social Media team, designers and Paid Search to deliver operational excellence

•Collaborate with analytics and data teams to define attribution models and ensure accurate performance tracking (Floodlight, GA4, pixel management, etc.)

•Work closely with creative and content teams to ensure assets are tailored for each platform and placement

•Mentor junior team members and contribute to the development of scalable programmatic processes