2 days ago

Ideation Lead - YouTube

Spawnpoint Media

Melbourne

2 days ago

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Spawnpoint Media is seeking an Ideation Lead for YouTube with 1-2 years of experience in the YouTube industry, specializing in content, title, and thumbnail ideation. The role involves research, trend analysis, and participation in weekly ideation meetings for various channels. The position is full-time, hybrid, and based in Melbourne, Australia.

AI-enabledHybridFull-timeEntry LevelYouTubeResearch

Ideation Lead - YouTube

Apply

AI-enabledHybridFull-timeEntry LevelYouTube

Salary

Not specified

Work Location

Melbourne, Victoria, Australia, AU

Work Model

Hybrid

Experience Required

2 years

Employment Type

Full-time

Experience Level

1-2 years of experience on YouTube; at least 6 months experience in ideation.

Core Qualifications

Technical (Must-have)

YouTubeResearchTrend AnalysisContent IdeationThumbnail DesignData AnalysisPresentationFeedback ImplementationDeadline ManagementAI ToolsClaude CodeGeminiMinecraftRobloxLive Action

Soft Skills

CommunicationProactive InitiativeTime ManagementAdaptabilityCreativity

Key Responsibilities

•Regular consumption, viewing and scraping content across the YouTube platform for unique ideas, outliers and different packaging strategies.
•Regular consumption, viewing and engagement of pop culture, content and trends from social media platforms, film and TV, traditional media and changing real-life preferences and habits.
•Analyze key metrics of success such as views, AVD, AVP, CTR, Impressions, etc to identify successful content patterns.
•Organise and format research and ideas for presentation to colleagues and supervisors.
•Participate in weekly ideation meetings for Make Waves, EYstreem, Milo and Chip, and EYreacts.
•Incorporate and adapt to feedback from showrunners, producers and seniors into ideation processes.
•Use historical knowledge of Film and TV, YouTube and Traditional Media to identify successful patterns and formulate fresh ideas.
•Adhere to project deadlines and maintain organizational systems and calendars.

YouTubeIdeationContent StrategyMedia ProductionHybridFull-timeMelbourneGen AlphaTrendsAI Tools

Key Responsibilities

•Regular consumption, viewing and scraping content across the YouTube platform for unique ideas, outliers and different packaging strategies.

•Regular consumption, viewing and engagement of pop culture, content and trends from social media platforms, film and TV, traditional media and changing real-life preferences and habits.

•Analyze key metrics of success such as views, AVD, AVP, CTR, Impressions, etc to identify successful content patterns.

•Organise and format research and ideas for presentation to colleagues and supervisors.

•Participate in weekly ideation meetings for Make Waves, EYstreem, Milo and Chip, and EYreacts.

•Incorporate and adapt to feedback from showrunners, producers and seniors into ideation processes.

•Use historical knowledge of Film and TV, YouTube and Traditional Media to identify successful patterns and formulate fresh ideas.

•Adhere to project deadlines and maintain organizational systems and calendars.