Sydney
14 Jul 2026

Social & Content Lead
Fetch 🐾
Sydney
14 Jul 2026
Social & Content Lead
Fetch, a fast-growing pet health startup, seeks a Social & Content Lead to own organic short-form content across TikTok, Instagram, and YouTube Shorts. The role requires 2+ years of experience creating engaging content, strong shooting and editing skills, and a deep understanding of internet culture. Based in Sydney with hybrid work.
AI-enabledHybridFull-timeMid LevelTikTokInstagram Reels
Social & Content Lead
Fetch, a fast-growing pet health startup, seeks a Social & Content Lead to own organic short-form content across TikTok, Instagram, and YouTube Shorts. The role requires 2+ years of experience creating engaging content, strong shooting and editing skills, and a deep understanding of internet culture. Based in Sydney with hybrid work.
AI-enabledHybridFull-timeMid LevelTikTok
Salary
Not specified
Core Qualifications
Technical (Must-have)
TikTokInstagram ReelsYouTube ShortsCapCutPremiere ProHiggsfieldDescriptRunwayElevenLabsClaudeScriptwritingVideo EditingContent StrategyTrend Analysis
Soft Skills
FunnyObservantBraveCreativeCollaborativeOpen to feedbackLow egoAmbitious
Preferred Qualifications
Technical (Nice-to-have)
Personal audience or channel
Key Responsibilities
- Make Fetch worth following on TikTok, Instagram and YouTube Shorts
- Own organic short-form end to end: concept, script, shoot, edit, post
- Turn real Fetch moments into content people watch, save and send
- Build a feed worth following with real engagement
- Create repeatable series, not one-offs
- Maintain a trend radar: know early what to jump on, ignore or twist
- Fuel paid campaigns with best hooks, openings and variants
Social MediaContent CreationShort-form VideoTikTokInstagramYouTubePet ServicesMarketingHybridSeries A