1 week ago

Analyst/Senior Analyst/Associate Manager, Marketing Analytics

Agoda

Sydney

1 week ago

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Agoda is seeking a Marketing Analytics Analyst/Senior Analyst/Associate Manager to join its data-driven Marketing team. The role involves experimentation, predictive modeling, and reporting to optimize marketing campaigns across channels. Requires 2+ years of data analysis experience and proficiency in SQL, Python, R, and visualization tools.

AI-enabledOn-siteFull-timeMid LevelSQLPython

Analyst/Senior Analyst/Associate Manager, Marketing Analytics

Apply

AI-enabledOn-siteFull-timeMid LevelSQL

Salary

Not specified

Work Location

Sydney, New South Wales, Australia, AU

Work Model

On-site

Experience Required

2 years

Employment Type

Full-time

Experience Level

2+ years

Core Qualifications

Technical (Must-have)

SQLPythonRSASSPSSVBATableauPower BIData AnalysisData VisualizationDatabasesPredictive ModelingData ScienceMachine LearningStatistics

Soft Skills

CommunicationOwnershipOrganizational SkillsAttention to DetailIndependencePresentationNegotiationCollaborationTeam Spirit

Preferred Qualifications

Technical (Nice-to-have)

Digital MarketingEcommerceA/B Testing

Key Responsibilities

•Experiment with ads/campaign structures and bidding & pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines
•Adapt to new product features and roll out changes from successful tests
•Analyze vast amounts of data generated by experiments
•Develop predictive models using data science techniques
•Liaise with product teams on implementation roadmap
•Build dashboards to track performance
•Derive insights and understand growth levers
•Communicate recommendations via presentations to stakeholders

Marketing AnalyticsData AnalysisSQLPythonTableauPower BITechnologyFull-timeBangkokRelocation

Key Responsibilities

•Experiment with ads/campaign structures and bidding & pricing strategies on partners such as Google, Bing, Tripadvisor, Trivago and other search engines

•Adapt to new product features and roll out changes from successful tests

•Analyze vast amounts of data generated by experiments

•Develop predictive models using data science techniques

•Liaise with product teams on implementation roadmap

•Build dashboards to track performance

•Derive insights and understand growth levers

•Communicate recommendations via presentations to stakeholders