Marketing Campaign Specialist
AGL
Docklands
2 days ago
Marketing Campaign Specialist
AGL seeks a Marketing Campaign Specialist for a 12-month fixed term contract in Melbourne. The role involves delivering multi-channel campaigns for customer growth and retention. Requires experience in integrated marketing and digital analytics.
Hybrid
Full-time
Entry Level
Integrated Marketing
Campaign Management
Salary
Not specified
Core Qualifications
Technical (Must-have)
Integrated MarketingCampaign ManagementCommunication DevelopmentDigital Analytic Tools
Soft Skills
Organisational SkillsPlanningPrioritisationCross-functional CollaborationCommercial FocusStakeholder Management
Tools (Must-have)
Digital Analytic Tools
Key Responsibilities
- Shape end-to-end campaign plans, including targeting, channel mix, timelines and budget considerations.
- Define audience segments, messaging and asset requirements, setting clear KPIs and measurement frameworks.
- Execute integrated, multi-channel campaigns in partnership with cross-functional teams and media specialists.
- Track results using data and insights to continuously refine campaigns and maximise impact.
- Collaborate with internal teams and external agencies to align on briefs, budgets and campaign objectives.
MarketingCampaign SpecialistIntegrated MarketingAGLEnergyFull-timeContractHybrid