X (Twitter) Channel Manager
Creative Fabrica
X (Twitter) Channel Manager
Creative Fabrica is seeking an X (Twitter) Channel Manager to own and grow its presence on X, creating X-native content and engaging with the AI and creator community. The role requires 2+ years of channel experience, deep X fluency, sharp short-form writing, and a high-output, data-informed mindset. This is a full-time, in-office position at the Amsterdam HQ with 30 work-from-anywhere days per year.
X (Twitter) Channel Manager
Creative Fabrica is seeking an X (Twitter) Channel Manager to own and grow its presence on X, creating X-native content and engaging with the AI and creator community. The role requires 2+ years of channel experience, deep X fluency, sharp short-form writing, and a high-output, data-informed mindset. This is a full-time, in-office position at the Amsterdam HQ with 30 work-from-anywhere days per year.
Salary
Core Qualifications
Technical (Must-have)
Soft Skills
Preferred Qualifications
Technical (Nice-to-have)
Key Responsibilities
- Own the account - be accountable for growing Creative Fabrica's impressions, engagement, audience and overall presence on X
- Develop a distinctive voice - build a recognizable personality for the account and experiment with tone, formats, hooks, timing and visuals
- Create X-native content - publish original posts, threads, replies, memes and product demonstrations, operating the account actively throughout the day rather than scheduling a fixed number of posts
- Ride the news cycle - follow developments across AI, technology and the creator ecosystem, spot emerging conversations early and turn relevant news into content while it still matters
- Join the conversation - engage directly with AI creators, founders, researchers and influential accounts, and insert Creative Fabrica in ways that are useful, funny, interesting or provocative rather than promotional
- Show off our AI products - find interesting ways to demonstrate what people can create, without making the account feel like a continuous advertisement
- Build recurring formats - develop themes and content series people begin to recognize, working with our creative team on images, videos, memes and demonstrations made specifically for X
- Turn launches into moments - collaborate with Product Marketing to turn product announcements into X-native launch moments
- Learn from the data - monitor impressions, engagement, profile visits and follower growth, identify breakout posts and quickly develop follow-ups and variations around what is working
- Build relationships - grow connections with influential people and accounts in the AI ecosystem, while monitoring competitors and what generates attention across the industry